Many web sites are using Facebook Connect for Authentication (AKA SSO- Single Sign On) as a way for people to be able to log in to the site,. Whether for downloads, games or to comment, this is an easy way for your users to log in without having to give you information. Seems like a no-brainer then right? Mebbe so, mebbe not. Here are some pros and cons of Facebook Authentication. I’d love to hear what YOU think in the comments.
- Easy for a user to quickly log in, reduces barrier to entry
- Allows you to integrate Facebook content and friend information on your web site (Ginny and 6 friends like this)